Tools & Methods

Standardized questionnaires for the objective measurement of usability and visual trust – for B2B portals, intranets, and specialist applications.

Review of existing analytics data to localize concrete drop-off points and bottlenecks in business-critical user flows.

Visualization of the entire user experience across all touchpoints – from trigger to completion.

Modeling user flows as sequence diagrams in PlantUML – precise, version-secure, and directly usable for developers.

Compact orientation day for aligning management and specialist departments – as a basis for targeted research.

Structured in-depth interviews to reconstruct real behaviors and mental models of users.

Shadowing directly at the workplace to uncover silent hurdles, workarounds, and media discontinuities in real operations.

Structuring menu logic and information architecture according to the real mental models of users.

Moderated tests with real users on click prototypes or live systems – before expensive development resources are invested.